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February 18, 2016 799 Comments

How to be one of the top viewed Consultants on LinkedIn

top viewed IT consultants on LinkedIn

Setting yourself apart as a consultant is not that easy. Consultants can be found dime a dozen on LinkedIn. So, how can you make a difference? How can you increase your views by as much as 45%? It all comes down to strategy, and as a consultant you would definitely know how important strategizing is.

Research :

Research is the first step for anything in life. Before you decide updating your profile, have a look at the top consultant profiles on LinkedIn. Just Google – ‘top LinkedIn consultant profiles‘ and open any of the top search results. A list of profiles will be displayed and visit at least 5 of those to see what they have done and how they have written down the information.

LinkedIn Keywords :

Let’s start with the magic words – SEO keywords. So, how do you know which ones to select? Well, when you search ‘Consultants’, next to the search results will be a list of things that they’re all skilled at, such as consulting, management consulting, business strategy and so on .Those are the keywords you need to target. Sprinkle them all over your LinkedIn profile.

Job Title :

This is important. Don’t try to be fancy and add ‘Wizard’, ‘ Guru’ or something like that. The title needs to be recognizable and searchable. In fact, add ‘ Consultant’ in the name field next to your name. That way your field is displayed right next to your name.LinkedIn profile

STAR Methodology –When writing down your work and experience use this – Situation or Task, Action and R It will help to write down your work experience in a focused manner.

  • Give an example of a situation when you had to use your skills. Or a task that you had to accomplish using them. Example – Responsible for developing the management strategy for transformation program.
  • Describe the actions that you took. Focus on yourself even if it was a group effort. Example – Worked closely with leadership, the VP’s, to get them ready for the new IT management strategy. Devised the internal change plan for those being impacted by the change of the
  • Now mention the result of your action. Example – Successful adoption of the new management strategy resulted in a 20% increase in efficiency.

Be Active :

You cannot just make your profile and then visit it infrequently. Join various kinds of groups on LinkedIn: social, industry, academic and more. This is great way to increase your visibility on LinkedIn and make new connections that will help further your brand. Moreover, by interacting with such people you will gain so much more that will help you improve yourself.

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